Blancco’s expansion into Benelux coincides with region’s premier IT security event - Mar 27 2012

With an almost 25% jump in 2011 global sales  and increased concerns in Europe over data security, Blancco expands its operations into Benelux area.

Brussels, Belgium, March 27, 2012 – Blancco, the global leader in data erasure and computer reuse solutions, this week extended its international reach into the Benelux region with the opening of its branch operations in Deventer, the Netherlands.

As the market leader in data erasure software solutions in the region, Blancco’s increased investment in the Benelux markets comes after a nearly 40% jump in 2011 sales in the region.

The Finnish company’s expansion into Benelux begins the same week as the region’s premier IT security conference, InfoSecurity.be 2012, to be held from 28-29 March in Brussels, where Blancco will present an array of the latest data erasure solutions. 

Kim Väisänen, CEO and Co-Founder of Blancco, believes Blancco is ready to quickly increase its market reach throughout the Benelux region. “There is a growing demand amongst corporations and government bodies in the Benelux region for tighter data security,” he stated.

“Despite the recent announcement of the European Data Protection Regulation designed to regulate the processing of personal data within the European Union, many companies and government bodies in the region still do not have an official data erasure policy, leaving them open to costly data breaches in terms of fines and damaged reputations. With 13 international offices around the world, Blancco is committed to helping organizations secure their data and meet or exceed regulatory compliance.”
 

Blancco’s presence in the Netherlands will offer increased support for a growing customer base in the Benelux area, while continuing to build awareness about regulatory requirements and the importance of secure data erasure as IT security best practice.

“Having just received the internationally recognized Common Criteria certification Evaluation Assurance Level (EAL) 3+, Blancco realizes the importance of rigorous adherence to numerous technical standards, as well as the need for customized solutions that streamline the erasure process, improve productivity and offer auditable erasure reports.”

Blancco’s customizable, fully automated, centrally managed erasure processes save time, money and resources for organizations around the world, while guaranteeing higher production output for hundreds of recycling, refurbishing and remarketing centers. Blancco has over ten national and international third-party approvals – the most in the industry.

About Blancco

Blancco is the proven data erasure solution for millions of users around the globe. As the global leader in data erasure and computer reuse solutions, Blancco offers the most certified data erasure solutions within the industry. The company serves users across a wide range of industries, including banking, finance, government and defense. The company’s products are highly valued by IT asset disposal professionals around the world. Blancco operates from an extensive network of international offices and partners across Europe, North America, Middle East, Asia and Australasia. 

Media Interviews:

Mr. Kim Väisänen, CEO and Co-Founder, Blancco Oy Ltd
+358 50 585 2885
kim.vaisanen@blancco.com

Mr. Ariel Figueras, Benelux Area Manager, Blancco
+358 503 878 970
ariel.figueras@blancco.com

Mr. Cemal Ascipinar, Business Development Manager, Benelux region, Blancco
+31 (0)6 215 333 28
cemal.ascipinar@blancco.com