eMarketer predicts almost 2.4 billion people will use a smartphone in 2017. But not all smartphone experiences are positive. Consumers complain about issues such as app malfunctions and low battery life, leading to lower Net Promoter Scores (NPS) for mobile retailers and dissatisfaction with mobile manufacturers and resellers. Our Q1 2017 State of Mobile Device Performance and Health report explores such issues, along with key trends in the mobile industry. Here are three highlights you’ll want to see:
- Android Tightens Grip on its Dominant Position Over Apple in Smartphone Performance Battle
Following the trend seen in our past mobile performance reports, Android continues to surpass Apple in terms of performance. In Q1 2017, the overall failure rate of Android devices was far lower (50 percent) than iOS devices (68 percent). Though Android failure rate has increased two points (to 52 percent) from our survey in Q4 2016, this is still a significant gap.
International Business Times reports that in 2016, sixty-eight percent of Apple users said iPhones will always be more popular than Android phones, with 81 percent of Android users agreeing. But with dissatisfaction continuing to rise with iOS devices, we may see a reversal of this position in the next few years.
- Overheating and Trouble Connecting to GPS Are Common Issues for iPhone Users
Ride-sharing services such as Lyft and Uber continue to grow in popularity. These apps (and many others) rely heavily on GPS services. However, GPS issues are causing major problems for iOS users. Connecting to GPS was one of the five most common performance issues on iOS devices worldwide, with a failure rate of 0.5 percent globally and 3 percent in North America. Most GPS complaints came after iOS users updated their software to the latest version.
- Failure Rate Continues to Rise for iPhone 7 and iPhone 7 Plus
Both the iPhone 7 and 7 Plus launched in September 2016 to the excitement of tech-savvy consumers. These models feature a dual lens camera that was a huge improvement from previous iPhones. Despite such enhancements, both models had a failure rate of 3 percent in Q4 2016. Now, in Q1 2017, that rate has increased to 10 percent for the iPhone 7 and 11 percent for the iPhone 7 Plus. This increase could be due to additional sales of the new models. More long-term information should shed light on how these models compare with their predecessors.
For more information, stats and insights, click here to download the full Q1 2017 State of Mobile Device Performance and Health report.